Knihy o biznise a manažmente od vydavateľstva Penguin Books - strana 3 z 9

At twenty-one years old, product design student Evan Speigel developed the social network Snapchat. Just two years later, he shocked the world by turning down a three-billion-dollar offer from Facebook. This is the inside story on how Snapchat grew...

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An inspirational and insightful guide for those who want to get it all by doing less For women, a glass ceiling at work is not the only barrier to success - it's also the increasing number of obligations they face once they leave the office. Women have be

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The Ten Commandments for Business Failure is a lighthearted cautionary bible for leaders from a hugely admired elder statesman who is sought out for advice by a wide circle of luminaries...

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A simple, effective way to transform your finances and your life, from the author of The Behaviour GapCreating a financial plan is overwhelming. Financial books, magazines and websites offer long lists of ...

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The bestselling author of The Death of Money on how investors can prepare for the next financial panic - and why it's coming sooner than you think. The global economy has made what seems like an incredible comeback after the financial crisis of 2008...

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Death and taxes are our inevitable fate. We've been told this since the beginning of civilisation. But what if we stopped to question our antiquated system? Is it fair? And is it capable of serving the needs of our rapidly-changing, modern society? ...

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Everyone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. But what if everyone is wrong? ...

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If you like your smartphone or your widescreen TV, your car or your pension, then, whether you know it or not, you are a fan of Wall Street. William D. Cohan, bestselling author of House of Cards, ...

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Are you stuck in a career rut? Are your former peers progressing ahead of you? Are you doing all the hard work but getting none of the rewards? Are you wondering what everyone else seems to know that you don't...

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Google and Facebook receive 90% of the world's news advertising spend. Amazon takes half of all e-commerce in the US. Google and Apple operating systems run on all but 1% of cell phones globally. And 80% of corporate wealth is now held by...

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Knowledge is power. Which is why the rich and powerful don't want you to have it. The Playbook is an expose of the extraordinary lengths that corporations will go to in order to spread...

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Penguin Readers is an ELT graded reader series for learners of English as a foreign language...

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What if you could learn how to expect the unexpected? In business, like in life, foresight is crucial for avoiding pitfalls and disaster - and yet it's something we spend nearly no time developing...

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Empty shelves, petrol station queues and energy shortages: crises more familiar to those who lived through the 1960s and 1970s have now become a reality for many as global shipping times are squeezed...

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What's stopping you from doing the best work of your life? People are sick of the old ways of doing business. Despite the enthusiasm that surrounded the emergence of a hybrid working world, it still takes for ever to get anything done...

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What can you learn from a Silicon Valley legend and a pantheon of iconic leaders? The key to scaling a successful business isn't talent, network or strategy. It's an entrepreneurial mindset - and that mindset can be cultivated...

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New York Times bestselling author of On Tyranny and The Road to Unfreedom An incisive, humorous, and heartbreaking account of people in formerly Communist countries holding fast to their former lives, by the acclaimed author of How to Feed a Dictator..

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FT Best books of 2020: Business What if business could help solve the greatest problems of our time? Free market capitalism is one of humanity's greatest inventions, and the greatest source of prosperity the world has ever seen...

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We all give feedback every day of our working lives. But all too often, a fear of awkward conversations leads us to hold back or say the wrong things...

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David Bradford and Carole Robin taught interpersonal skills to MBA candidates for a combined seventy-five years on their legendary Stanford Graduate School of Business course, "Interpersonal Dynamics"...

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